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Beyond Bouquets: Excelling in the Business of Flowers Livestream
**Registration Deadline Extended
Saturday, September 16, 2023, from 7 p.m. to 9 p.m. CDT (Winnipeg Time)
Registration deadline: Monday, September 11, 2023
Floral Experience: This livestream is ideal for florists with intermediate design skills or individuals interested in learning effective floral business operation tactics. Floral design instruction is not the primary focus of this course.
- Free for Florists Supply Customers
- $10 +tax for non-existing Florists Supply Customers
Tune in for a livestream of Beyond Bouquets: Excelling in the Business of Flowers. This is an exclusive course designed specifically for experienced florists looking to take their business to new heights. Led by instructor Lea Romanowski, CAFA, AIFD, CAFD, this comprehensive program dives deep into the essential aspects of operating a successful floral business.
Gain invaluable insights and practical tips to enhance your floral business operations. Lea will cover a range of crucial topics including pricing formulas, sales planning, pricing, and retail shop best practices to ensure your business stays profitable.
Additionally, Lea, with her extensive expertise, will demonstrate the art of pricing out and designing holiday centrepieces and winter-friendly bridal bouquets. Participants will have the opportunity to witness her creative process and learn the secrets of crafting stunning arrangements that captivate customers.
Whether you are an experienced florist seeking to refine your skills or someone passionate about establishing a thriving floral business, Beyond Bouquets: Excelling in the Business of Flowers offers the knowledge and techniques needed to excel in this competitive industry.
A recording of the livestream and any relevant materials will be sent to registrants after the event has ended.
Instructor: Lea Romanowski, CAFA, AIFD, CAFD
Lea is the owner of Designing on the Edge. She has used her experience and expertise to become a mentor, teaching floral/event/wedding design for the last fifteen years. Her work has been featured in Canadian Florist, Floriology, Canadian Special Events, WED LUX, Metro and Avenue. She is a National and International award winning designer and creative event professional. After over three decades in floral design, Lea lives in a world where imagination meets art in fantastic floral and sculptural creations. With thousands of events and weddings under her belt, the next opportunity to create is always a welcomed challenge. She believes all good designers start with a great foundation of the principles and elements of floral design. Understanding shop operation, time management and profitability are just as important as the design foundation.
Learn more about Lea: designingontheedge.ca
Please click the “Register” button below to sign-up.
“I learned both floral design and business skills, theory, and mechanics with Florists Supply that I now reference in all of my designs and day-to-day. Hearing personal hacks and tips from experienced designers are always amazingly helpful.”