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Events
Wednesday, January 27th at Noon CST (Winnipeg time)
Educator: Monika Taylor, Monika Social
Complimentary for existing Florists Supply Customers.
Join Monika, as she helps you build the ultimate content strategy.
You know your business should be on social media, but you’re not exactly sure which channels, what to post, how often, and how to know if you’re even doing it right.
In this webinar, we will cover:
- What a social media content strategy is and why you need one
- Creating a content plan aligned with your business goals
- Using content for specific social media marketing objectives
- How to develop engaging content that matters to your audience and how to build a community
- How to set goals and know what tools will help you measure and analyze your content
- A free-content calendar and Canva tips
About Monika Taylor
Monika Taylor is the sole proprietor of Monika Social, an Edmonton based marketing consultant business that specializes in social media marketing. Her passion for social media and building relationships led her to create Monika Social to help fellow entrepreneurs and small businesses grow while cultivating valuable, loyal customers. Honesty and integrity is the foundation for any successful business relationship. She places great value and emphasis on this foundation while helping you to clearly share your brand, business goals, services, and products on social media. Monika enjoys helping businesses improve their online presence. I provide social media management, workshops and consulting
Learn more at monikasocial.com
Save your seat by registering below. Can’t make this date and time? Register anyway and we’ll send you the recording along with some resources after!
Limited Space Available. COVID-19 health and safety guidelines are in place.
Registration deadline: Sunday, February 28th, 2021
Floral Experience: No previous experience required
Registration Fees
- $850 + tax includes all mechanics supplies and fresh flowers for hands-on portion. Please bring an apron(optional), sharp floral knife, floral shears, scissors, and wire cutter.
- Coffee, snacks, and hot lunch included
Overview
- Flowers and Foliage Care and Handling 101
- Retail Shop Procedures: Mark-up and Pricing
- How to Run a Profitable Floral Business
- Guided Hands-On Design: Basic Floral Design Techniques
Day 1
Basic vase design methods and construction techniques:
- Rose vase arrangement – 6 and 12 stems
- Mixed flower vase arrangements
Spiral handtied technique:
- Construction of handtied mixed flower bouquet
- Green a vase for a mixed flower arrangement
- Vase arrangement using a spiral handtied bouquet
Day 2
- One-sided, small triangle arrangement in floral foam
- One-sided, large triangle arrangement in floral foam (sympathy/funeral arrangement)
- Asymmetrical triangle arrangement in floral foam (centrepiece)
- Traditional wiring and taping technique for corsage and boutonniere
- All-around centrepiece arrangement in floral foam
- Round bridal bouquet in a fresh floral foam holder
Instructor: Lea Romanowski, CAFA, AIFD, CAFD
Lea is the owner of Designing on the Edge. She has used her experience and expertise to become a mentor, teaching floral/event/wedding design for the last fifteen years. Her work has been featured in Canadian Florist, Floriology, Canadian Special Events, WED LUX, Metro and Avenue. She is a National and International award winning designer and creative event professional. After over three decades in floral design, Lea lives in a world where imagination meets art in fantastic floral and sculptural creations. With thousands of events and weddings under her belt, the next opportunity to create is always a welcomed challenge. She believes all good designers start with a great foundation of the principles and elements of floral design. Understanding shop operation, time management and profitability are just as important as the design foundation.
Learn more about Lea: designingontheedge.ca
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Taxes will be added to the cost. Registration fees include all fresh flowers for hands-on portion. Registration fees do not include flights or accommodations. Hotel group rates are available under “Florists Supply”.
Limited Space Available. COVID-19 health and safety guidelines are in place.
Registration deadline: Sunday, February 28th, 2021
Floral Experience: 1 Year/Completion of Level 1 Course
Registration Fees
- $650 + tax includes all mechanics supplies and fresh flowers for hands-on portion. Please bring an apron(optional), sharp floral knife, floral shears, scissors, and wire cutter.
- Coffee, snacks, and hot lunch included
Overview
• Flowers and Foliage Care and Handling: An In-depth Look
• Retail Shop Best Practices
• Time Management and Pricing for Profit
• Guided Hands-On Design: Expanded Floral Design Techniques and Mechanics
Day 1
- Cascade bridal bouquet in a floral foam holder
- Body flower methods: contemporary gluing techniques for awristlet corsage
- European handtied bouquet including armature technique, and review of the spiral handtied bouquet method
Day 2
- Contemporary all-around arrangement of tropical flowers in floral foam
- Introduction to Floral Tributes – Standing, Easel Spray
- Designer’s Choice arrangement as a review of Principles of Elements, methods, techniques and applications of floral design
Instructor: Lea Romanowski, CAFA, AIFD, CAFD
Lea is the owner of Designing on the Edge. She has used her experience and expertise to become a mentor, teaching floral/event/wedding design for the last fifteen years. Her work has been featured in Canadian Florist, Floriology, Canadian Special Events, WED LUX, Metro and Avenue. She is a National and International award winning designer and creative event professional. After over three decades in floral design, Lea lives in a world where imagination meets art in fantastic floral and sculptural creations. With thousands of events and weddings under her belt, the next opportunity to create is always a welcomed challenge. She believes all good designers start with a great foundation of the principles and elements of floral design. Understanding shop operation, time management and profitability are just as important as the design foundation.
Learn more about Lea: designingontheedge.ca
______
Taxes will be added to the cost. Registration fees include all fresh flowers for hands-on portion. Registration fees do not include flights or accommodations. Hotel group rates are available under “Florists Supply”.
Limited Space Available. COVID-19 health and safety guidelines are in place
Registration deadline: Sunday, February 28th, 2021
Floral Experience: No previous experience required
Registration Fees
- $25 + tax
- Complimentary for students registered for Education Week Fundamental and Intermediate Floral Design courses
Overview
Learn how to use Agra Wool , a 100% natural floral foam that can be used for both wet and dry floral design. The program includes a design demonstration and will cover:
- Application
- Longevity
- Discussion on Agra Wool as an alternative design foam and how
Instructor: Lea Romanowski, CAFA, AIFD, CAFD
Lea is the owner of Designing on the Edge. She has used her experience and expertise to become a mentor, teaching floral/event/wedding design for the last fifteen years. Her work has been featured in Canadian Florist, Floriology, Canadian Special Events, WED LUX, Metro and Avenue. She is a National and International award winning designer and creative event professional. After over three decades in floral design, Lea lives in a world where imagination meets art in fantastic floral and sculptural creations. With thousands of events and weddings under her belt, the next opportunity to create is always a welcomed challenge. She believes all good designers start with a great foundation of the principles and elements of floral design. Understanding shop operation, time management and profitability are just as important as the design foundation.
Learn more about Lea: designingontheedge.ca
______
Taxes will be added to the cost. Registration fees do not include flights or accommodations. Hotel group rates are available under “Florists Supply”.
Limited Space Available. COVID-19 health and safety guidelines are in place.
Registration deadline: Sunday, February 28th, 2021
Floral Experience: No previous experience required
Registration Fees
- Free
Overview
This program includes a floral design demonstration and will cover:
- What is the Canadian Academy of Floral Art (C.A.F.A)?
- Floral Accreditation and what it means to you and your floral business
- How to prepare for testing
- Become a member of C.A.F.A. and work with others who love to share floral art skill, ideas and passion
Instructor: Lea Romanowski, CAFA, AIFD, CAFD
Lea is the owner of Designing on the Edge. She has used her experience and expertise to become a mentor, teaching floral/event/wedding design for the last fifteen years. Her work has been featured in Canadian Florist, Floriology, Canadian Special Events, WED LUX, Metro and Avenue. She is a National and International award winning designer and creative event professional. After over three decades in floral design, Lea lives in a world where imagination meets art in fantastic floral and sculptural creations. With thousands of events and weddings under her belt, the next opportunity to create is always a welcomed challenge. She believes all good designers start with a great foundation of the principles and elements of floral design. Understanding shop operation, time management and profitability are just as important as the design foundation.
Learn more about Lea: designingontheedge.ca
______
Taxes will be added to the cost. Registration fees do not include flights or accommodations. Hotel group rates are available under “Florists Supply”.
Feature
Free Webinar: Content Strategy 101
Learn how to utilize Instagram effectively to grow your business. Monika will teach you how to be successful on Instagram and how to increase your engagement.
A workshop to connect, communicate and convert followers into sales.
Testimonial
“I learned both floral design and business skills, theory, and mechanics with Florists Supply that I now reference in all of my designs and day-to-day. Hearing personal hacks and tips from experienced designers are always amazingly helpful.”